Whiteboard animation can be tricky to create, particularly if you’re doing it for the first time. But as with any art form, there are certain tricks that can help make your whiteboard animation look more like the professionally produced videos that you see on TV or online.
One of the best software to create whiteboard animation is doodly. Doodly lets you quickly create videos that look like they were hand-drawn on a whiteboard.
Doodly makes it super easy to add text, shapes, doodles, drawings, animations, and effects to your whiteboard videos with the simple click of a button. It’s perfect for companies looking to make their work more collaborative. Just download it and install it on as many computers ( MacBook, pc, laptop).
Tips on Creating Whiteboard Animation
Here are some tips to creating whiteboard animation that will help give you that quality look and feel, even if you’re doing it yourself in the beginning, or want to get better at it if you already have some experience with the medium.
Tip 1) Keep your drawings simple
If you’re going to create whiteboard animation for a commercial product, think about simplicity. This is an important tip that can save you time and money later. For example, if you are creating a marketing video to rank on YouTube, make sure that your drawings only include what is necessary in order to convey your message.
Don’t waste time on drawing every little detail; instead, focus more time on showing just enough so that viewers can clearly understand your concept. The more complicated and detailed your images are, the less likely it will be that viewers will want to watch all of them!
Tip 2) Use color sparingly
A common mistake people make when creating whiteboard animation is using too many colors. Make sure to keep your color palette consistent and use only a few different shades of each color in your scene.
For example, if you have a person wearing green clothing, make all of their clothing that same shade of green throughout your whiteboard animation—unless you’re trying to emphasize something like contrast or giving subtle hints about their personality. Even then, though, I’d still recommend using only two or three different shades of green.
Tip 3) Simplify shapes
If you want to create whiteboard animation, using simple shapes can really help you draw a realistic, smooth illustration. Start with basic geometric shapes like squares and circles for your character’s head and body and make sure that they’re consistent across multiple drawings.
Before long, you’ll be able to move on to more complex objects! But when in doubt, keep it simple. There are no hard rules about whether something needs to be three-dimensional or two-dimensional; if it’s easier for you to design something in flat colors, do it. You can always add depth later! Remember: Simplicity is your friend here!
Tip 4) Watch your movement
Varying your movements is an important part of creating good whiteboard animation. Keep in mind that most whiteboard animations are less than two minutes long, so you have to move quickly from one point to another.
This can be hard to do if you’re used to making drawn animations or writing out scripts, so here are a few tricks: Create rough drafts on paper before moving onto your computer. These sketches should be super rough – don’t worry about being detailed at all.
It doesn’t matter how well you draw it – just make sure it matches what will eventually appear on the screen. Sketch out a frame-by-frame storyboard: Don’t let anyone tell you not to write things down!
Tip 5) Create unity through design elements
The most important thing to keep in mind when creating whiteboard animation art is design. The typical whiteboard drawing has one main color and one main theme. If you use more than that, your audience will get confused about what is supposed to be happening in your video.
Keep it simple and stick with a single color for each drawing. Next, decide what type of objects you will draw and how they all connect to create a storyline. Adding lines connecting objects helps show direction and flow between them all.
Keeping these simple design elements will help make your videos cohesive so that they have that high-quality white feel, as opposed to looking cheap or thrown together quickly.
Tip 6) Keep backgrounds simple
When creating whiteboard animation, one of your main goals is to make it easy for people to concentrate on what’s being said. You want your audience focused on content and not distracted by other elements in your presentation.
So keep backgrounds simple and just focus on what’s important: you and your message. It might seem a little boring at first but that approach can yield big results if you’re delivering more information than visuals. If you find yourself trying to be artsy or clever, stop and ask if that’s helping or hurting your video’s effectiveness.
Tip 7) Choose fonts carefully
Choosing a font for your whiteboard animation is important; first, it needs to be readable, and second, it should match up with your overall brand. So think through which fonts are going to have sufficient legibility and also convey what you want them to before you start sketching anything out.
Once you’ve settled on a font or two that work for your content and branding, be sure to take a screenshot of them so you can go back later and make any adjustments you might need without starting over from scratch.
Tip 8) Educate Viewers
One of your goals in creating an animated video is to educate and inform your audience. Therefore, try to keep things simple by organizing your message into distinct sections and presenting them one at a time. The more complicated or lengthy your presentation is, the harder it will be for viewers to digest—and remember—your information.
When planning how you want to deliver your message, map out an outline so that you know what’s going to happen when; nothing’s worse than getting started only to find that you’re losing track of where you’re headed. To make sure viewers get all they can from watching your video, reinforce any major points with statistics or numbers during pauses in dialogue.
Tip 9) Captions are not optional
Captions are a must, especially if you intend to place your whiteboard animation on sites like YouTube and Vimeo. Not only will they provide search engine optimization benefits by telling Google what your video is about, but they also help viewers who may not be able to see your drawings clearly (like someone listening to music while playing a game).
Captions also let viewers read along as you talk or explain ideas, keeping them interested in your message. Choose clear captions that keep it simple and avoid industry jargon that could confuse non-experts.
Final Words
Despite its popularity, whiteboard animation is still relatively new to business owners. If you haven’t used it in your marketing plan yet, use some of these tips to help guide you in creating a useful and informative animation that can increase conversions for your product or service.